Posts by Sarah Adler
Content strategy is a kind of floofy term, and it refers to a relatively new field. I didn’t know what it meant before I spent some time last week in Minneapolis at Confab 2013 with the Facebook content strategy team, learning from the great Kristina Halvorson and her gang of accomplished mavericks changing the way companies think about content creation, delivery and management. Many conference attendees complained that, at their companies, content wasn’t considered until...
This year at MozFest, I responded to a “call for help” from three African nations to solve the mysterious drop in life expectancy they experienced. In a session called “Data Expeditions: Scout the Data Landscape with our Data Sherpas” (organized by a caped Michael Bauer) all participants split into groups to research and tell a story. My group, made of people with diverse backgrounds, reminded me how valuable a wide variety of skill sets can...
Posts tagged with Sarah Adler
Projects Sarah Adler has worked on.
Studio projects Sarah Adler has worked on.