A Northwestern University joint initiative of Medill School of Journalism, Media, Integrated Marketing Communications and the Robert R. McCormick School of Engineering & Applied Science. Northwestern University joint initiative of Medill & McCormick School of Engineering.
Blog: October 2013

MozFest 2013: Content customization for publishers

One of my favorite ads of all time was one of the simplest: a 15-word Facebook ad created by an artist in New Zealand hawking a pendant he’d made that symbolized “safe passage over water.” I was a dedicated kayaker at the time, so what thrilled me the most was how this ad seemed to speak directly to me — even calling out “kayakers.” When it comes to news however, I’ve never been similarly

MozFest 2013: Journalists should command the command line

Journalists who want to learn more technology often jump into HTML, CSS and Javascript. Those are great places to start (as Knight Lab and others have written before), but if you want to maximize the potential of your computer, one of the first things you should learn is the command line! Some quick background: Regular computer users access the computer via a graphical user interface (GUI). This interface allows you to interact with

MozFest 2013: If it ain’t broke, break it — how and why to test your news site

Moments following the Boston Marathon bombings, the Boston Globe’s website shut down due to excessive traffic. And it stayed down. For hours. Suddenly, the state’s most prominent news provider was no longer an information resource for arguably the state’s most newsworthy event in years. As Dan Sinker, head of the Knight-Mozilla OpenNews project, and speaker at this year’s MozFest so eloquently put it: this is a really stupid problem to have. Sinker teamed

MozFest 2013: For journalists, web literacy is not quite enough

One of Mozfest’s most prominent themes this year has been “Build + Teach the Web.” Throughout the keynotes and sessions, Mozilla has pushed its new initiative, Webmaker, as a rallying point for all of us interested in educating the world in becoming creators of the web rather than users. It’s a great initiative. Nothing is more important for us as makers than getting more people onboard, especially in journalism. But journalism has a

MozFest 2013: Measuring news engagement and impact

I’ve been thinking and writing recently about how news organizations can purposefully and meaningfully measure engagement and impact. It turns out to be a common question and at MozFest on Saturday morning Knight-Mozilla OpenNews fellows Brian Abelson, Stijn Debrouwere, Annabel Church, Sonya Song and MIT Center for Civic Media researchers Erhardt Graeff and J. Nathan Matias helped lead a session on the subject. The session started with a brainstorm around a range of

Slimformation is now Firefox-ready, just in time for the Mozilla Festival

We’ve made some updates to Slimformation which include a number of technical updates and a Firefox add-on (the first version was built as a Chrome extension). Slimformation is a prototype for a tool to help readers to track and improve their reading habits. After installation and, say, a week of reading via the browser, a reader can see how much time they have spent reading in different categories of content. The tool shows