A Northwestern University joint initiative of Medill School of Journalism, Media, Integrated Marketing Communications and the Robert R. McCormick School of Engineering & Applied Science. Northwestern University joint initiative of Medill & McCormick School of Engineering.
Blog: October 2012

@KnightLab gets a new voice

Stephen is the Knight Lab’s newest student fellow and he’ll be running our Twitter handle for the next several months. We’d originally planned to shamelessly steal the @Sweden model, recruiting a rotating cast of slightly off beat, moderately offensive contributors. But the idea has evolved over the last few weeks, and we think will Stephen will be running the show through the end of the year and maybe longer. So, who is Stephen?

Gold coins for tablet users

This afternoon a team from Medill and Poynter presented their findings on an Eye Track Study for tablets, that sought to answer two questions: 1) How do people choose what to read, and 2) How do they go about reading. It’s clearly a difficult riddle to unravel, but the team — Mario Garcia, Jeremy Gilbert, Dave Stanton, Sara Quinn — managed to suss out some themes, interesting ideas, and solid takeaways for designers

The Knight Lab goes to Menlo

Last month, we kidnapped the entire Knight Lab team on a road trip to Michigan to visit Menlo Innovations and take their popular course Project Management: The Menlo Way—or as we fondly to refer to the trip, forced family fun time. Normally a three-day workshop, Menlo arranged a one-day intensive course for our small group. Located in large, open-floor-planned basement with concrete floors and a sizeable glass wall at the entrance, Menlo is

Following @Sweden’s bold example

Remember all the fun and trouble caused when Sweden gave regular old citizens control of @sweden on Twitter? Yup, we do too. And since it seems like the embarrassment to entertainment value bends toward entertainment we’re doing the same thing with @KnightLab. Starting next month @KnightLab will be handed to Northwestern students for a month at a time. Since Northwestern students are a pretty bright lot we’ve got some confidence that we’re making